Media Insights Analyst Job at Yahoo! NZ, Auckland, Auckland Central
- Location:
- Auckland
- Auckland Central
- Work type:
- Full Time
- Classification:
- Advertising, Arts & Media
- Other
Yahoo! New Zealand is an online media business that aims to be the centre of New Zealanders internet lives and a must buy for advertisers.Yahoo! is New Zealands largest web portal, so big thinking comes with the territory. When your work potentially impacts 1 out of 2 Kiwis there is no small task. We are looking for a committed team player who will embody the fun, innovative, collaborative spirit that is uniquely Yahoo!Key Responsibilities Reporting into the Sales Strategy Manager. You will be supporting the sales team through strategic research and insights, demonstrating the benefits of online advertising. Using research tools to provide timely information and research insights for sales proposals and responses to briefs. Responding rapidly to requests from Senior Management for business critical insights and analysis. Positioning Yahoo! New Zealand as a thought leader by presenting research findings to agencies. Developing and maintaining sales strategy collateral and presentations. Compiling and contributing to a monthly marketing e-newsletter. Managing day to day relationships with 3rd party research suppliers. Coordinating ad effectiveness (branding measurement) studies. Planning and organisation of trade marketing events and collateral in collaboration with the Sales Strategy Manager. Business, category and partnership prospect analysis and insights to identify areas of opportunity for the Sales and Management Teams. Monthly analysis, reporting and network performance for the Senior Management Team.Skills/Qualifications A relevant tertiary qualification. Preferably 5+ years experience in a media or media research role Ideally you would have worked in the research or media department of a large advertising/media agency or the media department of a research company. Proficient in media research software systems e.g. Nielsen Market Intelligence and Roy Morgan. Advanced Excel and PowerPoint skills. Strong attention to detail. Highly analytical and organised. Excellent written and verbal communication skills. Loves a challenge and enjoys problem solving. A can do attitude.Benefits Free home landline and broadband connection. Two extra Yahoo! holidays per annum. Healthcare plan.